What It Is

Short, social-media-format video series comparing Civil War stories to modern events.

Objective

1. Avoid repeating the same collective mistakes.
2. Expose young adults, who’ve had little to no exposure, to the Civil War.
3. Drive viewers to seek out deeper knowledge by sparking their curiosity.

Approach

• Demonstrate commonalities between historical and modern events.
• Highlight historical parallels.
• Embrace Authenticity + Transparency.
  
  • Boldly articulate a point of view, avoid presenting perspective as objective, demonstrate ownership of opinions.
  • Cite sources, credit creators + point audiences to source material.
  • Use contemporary language, make concepts accessible, incorporate modern motifs, find humor. ‍
• Meet the audience where they are.
  
  • Style - Adapt the content to modern format, incorporate contemporary aesthetics and modern media.
  • Content - Emphasize moments and themes that are relatable to a modern audience. ‍
    
  • Distribution - Post to multiple social media platforms.

History Rhymes Series